Global Search Agency in London
At Eskimoz, a certified Global Search agency, we use a Search Everywhere Optimisation approach to maximise your visibility and ROI across all key entry points.
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2/3
of people under 40
use TikTok as a search engine -
50%
of e-commerce buying journeys
begin on Amazon -
6 billion
monthly visits
to generative AI-based search engines
Global Search What is a Global Search agency?
Global Search encompasses all platforms where users search for information, including traditional search engines, marketplaces, social networks, AI-powered search engines, and voice assistants. This multi-channel approach helps diversify acquisition sources and strengthen brand awareness by ensuring visibility at every key touchpoint. It supports the customer journey, which is now more fragmented and dynamic than ever. A Global Search agency like Eskimoz delivers both visibility and performance by optimising your presence across all these channels.
The challenges
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A fragmented customer journey
Gone are the days of a simple Google search. Today, search extends across social networks, comparison sites, generative AI platforms, and more. The result? It’s increasingly difficult to optimise every touchpoint to capture and convert your audience.
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The rise of platforms
While Google still holds a leading position, new platforms are becoming essential. You need to be present wherever your target audience is searching for information or making purchases.
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ROI under pressure
Acquisition costs soar when investments are spread too thin across too many channels without synergy. The key? A global, data-driven approach to optimise your budget over the long term.
Global Search The rise of platforms in Search
Search now happens across a growing number of AI-powered platforms. Eskimoz helps ensure your brand stands out on SearchGPT, Google AI Overview, and Perplexity.
GLOBAL SEARCH Eskimoz Expertise
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Premium Support
From strategy to execution, including content creation and team training, we support you every step of the way.
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Specialised Consultants
Real estate, banking, tourism, automotive, fashion, e-commerce, healthcare, energy… we tailor our strategies to the unique challenges of each industry.
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360° Experience
SEO, SEA, Social Ads, Amazon Ads, Content Factory, AI Overviews – we cover every performance lever.
Our Certifications
We possess advanced expertise across all channels: traditional search engines, social platforms, retail media, and AI tools. We are certified in Meta Ads, TikTok Ads, Google Ads, Amazon Ads, and are a Microsoft Advertising Premium Partner.
GLOBAL SEARCH Our Methodology
As a Global Search agency, we offer an approach that’s firmly focused on performance, cross-channel synergy, and continuous innovation. Together, we’ll build a strategy that positions your brand as a key player at every stage of your customers’ messy journey.
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Step1
Audit and Diagnosis
In-depth analysis of your market, competitors, audiences, and current presence across all relevant platforms (Google, Amazon, social media, AI search engines, etc.). Identifying your key objectives: brand awareness, lead generation, sales, retention, and more.
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Step2
Strategy
Mapping of your target audiences and the most relevant search channels to reach them (Search Everywhere Optimisation). Development of a comprehensive action plan: keywords, content, targeting, budget, and timing.
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Step3
Creation & Optimisation
Production of premium content (written, visual, video) tailored to each platform. Technical optimisation (tags, performance, UX) for traditional SEO and AI algorithms (prompting, structured data, AI-specific FAQs, etc.). Set up and launch campaigns across selected channels (SEA, Social Ads, Amazon Ads, and more).
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Step4
Campaign Management
Monitoring of key KPIs (traffic, conversion rates, ROAS, etc.) using advanced analytics tools. Ongoing adjustments to targeting, bids, and creatives to maximise results.
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Step5
Reporting & Insights
Clean, regular reporting (weekly/monthly) with actionable recommendations for continuous improvement. Integration of new opportunities (AI Overviews, emerging ad formats, and new marketplaces).
GLOBAL SEARCH A Data-Driven Strategy
A data-driven approach is essential to effectively manage and optimise every acquisition channel. Leveraging data enables you to identify the most efficient platforms, adjust campaigns in real time, and maximise your ROI. At Eskimoz, we’ve built a dedicated GEO agency, combining advanced analytics expertise with artificial intelligence to unlock the full potential of your data. Thanks to our proprietary application, we centralise and visualise all actions implemented as part of your Search strategy.
Any questions?
A Global Search agency supports its clients across all digital visibility channels, far beyond traditional SEO. It enhances brand presence not only on classic search engines like Google, but also on social platforms (such as TikTok and Pinterest), marketplaces (like Amazon), and generative AI search engines, including SearchGPT and Perplexity. This comprehensive approach ensures consistent, high-performing visibility across every digital touchpoint.
As search behaviours evolve, consumers no longer rely on Google to discover brands or products. A Global Search agency develops tailored strategies for each platform to maximise traffic acquisition and conversion. It combines SEO, SEA, Social Ads, product listing optimisation on marketplaces, and integration with the latest generative AI search engines.
Choosing a Global Search agency means looking for proven expertise across all digital visibility channels and the ability to build a tailored strategy. An agency like Eskimoz, known for its data-driven approach and multi-channel expertise, helps businesses maximise their visibility across Google, TikTok, Pinterest, Amazon, and generative AI search engines. By combining natural search, digital advertising, and content optimisation, it enables brands to stand out and stay visible across every channel.
