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Optimise Your Website with the Right Tracking Agency
To appreciate your website’s performance, you need to configure your tracking tools. Entrust your projects to the right tracking agency, with a team that understands every process from configuration to training and all the way to campaign monitoring.
Tracking Agency
Optimise
Your Performance
To optimise the performance of your campaigns, implementing web analytics tools is a key step. This allows you to collect ample data that you can utilise to maximise your digital strategy. It provides a comprehensive overview of your campaign’s performance and the ROI generated, so you can also make the most of your investments. By implementing KPIs that give you a full understanding of your conversions, you can master your expansion and reach your goals.
« Monitoring conversions and interactions with your website grants you access to a lot of information. If you use it well, this data can help you optimise your strategy and improve its performance. »
Our Method
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Audit
The experts at our tracking agency perform a tracking audit. They analyse the configuration of your web analytics solutions and check that the information is being collected as expected. Then, we provide you with an action plan that aligns with your requirements. -
Configuring
Our experts are there to help you configure all your tools (Google Analytics, Matomo, etc.), improve your trigger rules, or set up your Google Tag Manager. -
Dashboarding
To monitor your conversions accurately, we can create a custom dashboard that shows all the KPIs you need to make informed decisions in real time.
Our Expertise
Our tracking agency applies an agile approach to the deployment of your tracking solutions and monitoring of your results. We have a perfect grasp of all the tracking tools available and understand how to configure them for relevant data collection practices. From simple tool configuration to your tagging plan, all the way to data recovery, our tracking agency is at your side throughout the entire process.
The Tools
Our expertise includes all the tools from the Google suite, bringing you the ultimate tracking strategy.
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Google Tag Manager
GTM is a tag management solution that makes it possible to create tags based on predefined actions.
Find out about our Google Tag Manager Agency. -
Looker Studio
This tool gives you the ability to monitor your company’s key indicators in the form of visual cues, all from a single dashboard.
Find out about our Google Data Studio Agency.
Our
Expertise
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Dashboards
Find out moreMonitor your progress towards your goals in real time with the right tools.
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CRO
Find out moreOptimise your website and boost your conversion rate with our tailored recommendations.
Our latest posts
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Google Algorithm Updates in 2024: What Are the Latest Updates
Discover the latest Google updates in 2024: Page Experience, Product Review, Core Update, Helpful Content, and much more.
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Google SGE: Search Generative Experience, a Future Opportunity for SEO?
How will the Search Generative Experience impact natural referencing strategies? What can we expect from Google SGE?
Our Commitment
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Expertise
Since 2010, we have worked with over 2000 clients across 90 countries.
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Passion
We are a team of passionate, industry-focused individuals who are committed to your success.
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Performance
We’re committed to implementing a data-driven strategy, making a real impact on your bottom line by providing avenues for growth.
Any questions?
A tracking agency is there to allow you to monitor the users’ behaviour accurately, be it on your website or when interacting with ads online. From there, you can adapt your digital marketing strategy based on the actions you’re keeping track of. Tracking is a multiple-step process which involves implementing tracking tools, configuring them, collecting and interpreting data, and, finally, visualising the data.
When you call upon tracking experts, you don’t have to master and configure technical tools yourself. You just let them know your objectives, and the experts at your tracking agency select the ideal tools to collect the data you need, giving you more time to focus on decision-making and granting you a competitive advantage.
