Optimise Performance With Our Dedicated Tracking Agency

Monitoring the performance of your website with the right configuration of tracking tools is vital to ensuring your campaigns are optimised to meet your goals. We are a data-driven tracking agency, with a passionate team of specialists that understands every tracking process from configuration and training to campaign monitoring and optimisation.

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SPECIALIST TRACKING AGENCY Optimise
Your Performance

Collecting the right data through implementing web analytics is key to optimising the performance of your current campaigns and making data-driven decisions about future ones. Maximise your digital strategy and budget with a comprehensive overview of your campaign performance and ROI, helping you make the most of your investments. Our tracking services help you implement KPIs that give you a full understanding of your conversions, growing your reach and achieving your business objectives. With our agile approach and in-depth knowledge of the tracking tools available and how to configure them for the most effective data-collection, our tracking agency is at your side throughout the entire process.

Tracking Roadmap

The Eskimoz Method

Every business is unique and so we offer a tailored service based on your requirements, then use our tried and tested methods to help you reach your goals.

  • Auditing

    The first step is to perform a customised tracking audit. We analyse the configuration of your web analytics solutions and check the efficacy of its data collection. From here, we provide you with a tailored action plan aligned with your requirements.

  • Configuring

    Our experts are on hand to assist you with configuring all your tools, including Google Analytics and more, improve your trigger rules or set up your Google Tag Manager.

  • Dashboarding

    We can create a custom dashboard to your requirements, allowing you to monitor your conversions more accurately, and displaying the KPIs needed to make informed decisions in real time.
Tracking

The Tools

With expertise covering all tools from the Google suite, we can deliver the ultimate tracking strategy.

  • Google Tag Manager

    GTM is a tag management solution that makes it possible to create tags based on predefined actions. Find out about our Google Tag Manager Agency.

  • Looker Studio

    This tool allows you to monitor your company’s KPIs visually, all from a single dashboard. Find out about our Google Data Studio Agency.

Data

Our
Expertise

agence data

  • Dashboards

    Monitor your progress towards your goals in real time with the right tools.

    Find out more

  • Tracking

    Define and collect the most relevant data for your needs.

    Find out more

  • SEO & PPC Data

    Use your data to make better SEO & PPC decisions.

    Find out more

  • A/B Test

    Improve your conversion rate through A/B testing.

    Find out more

  • CRO

    Optimise your website and boost your conversion rate with our tailored recommendations.

    Find out more
« Monitoring conversions and key interactions with your website gives you a lot of information. If you use it well, this data can help you optimise your marketing strategies »
Etienne Besème – Data Director
Etienne Besème Etienne Besème
Welcome to

The world of Localised Growth™

  • 5

    Countries

    Working as one, sharing centralised tools and data so everything connects.

    Because juggling multiple agencies across territories is stressful. Everyone pulls in different directions and performance suffers.

  • 12

    Languages

    Spoken natively in-house, so every word works for your target audience.

    Because basic keyword translations don’t cut it. Instead, we design international marketing strategies crafted for specific regions

  • 200

    Consultants

    Across Europe bring local market knowledge to every campaign.

    Because different cultures and regulations can be a minefield. Without local insights, you end up wasting budgets on the wrong targeting and messaging.

  • 850+

    Clients

    We are experienced in every major sector, working with startups, medium-sized companies and household name brands – and everything in between.
Data-driven

Using data to drive performance

Precision Strategy

We use industry leading tools & your CRM to understand your customer’s behaviour, combined with our international expertise to deliver a tailored strategy.

Real-Time Dashboards

Our customised dashboards available from your own login area, unify data from various sources and allow us to optimise even the most complex international campaigns.

Proprietary Technology

Leveraging data engineering and AI, we’ ve developed several of our own SEO & PPC tools that will give your performance marketing the edge.

Connecting businesses with customers

hiyacar

Learn how hiyacar substantially increased their organic traffic & reduced cost per acquisition by partnering with our expert teams.

B2B Matterport

Learn how Matterport notably increased qualified leads & reduced cost per acquisition by partnering with our expert teams.

E-Commerce Sandro

Learn how Eskimoz built an SEO campaign for Sandro Paris with a huge ROI at a European level​ to achieve their growth and international expansion goals.

FAQ

Questions?

A tracking agency is there to allow you to monitor the users’ behaviour accurately, be it on your website or when interacting with ads online. From there, you can adapt your digital marketing strategy based on the actions you’re keeping track of. Tracking is a multiple-step process which involves implementing tracking tools, configuring them, collecting and interpreting data, and, finally, visualising the data.

When you use tracking experts, you don’t have to master and configure technical tools yourself. You just let them know your objectives, and the experts at your tracking agency select the ideal tools to collect the data you need, giving you more time to focus on decision-making and granting you a competitive advantage.

Let’s talk