Remarketing agency
Re-engage your audiences and maximise your conversions
Turn your visitors into customers with a data-driven, performance-focused remarketing strategy.
They trust us
A remarketing strategy at the heart of performance
Eskimoz uses your user data to re-engage your audiences at the right time, with the right message and on the right channel.
Competitors
Eskimoz Method
Remarketing: a key driver of conversion
A large proportion of visitors do not convert on their first visit. Remarketing allows you to re-engage them based on their actions and their level of readiness.
Through tracking and behavioural analysis, it becomes possible to deliver personalised and relevant messages. This approach helps guide the user through their decision-making journey and significantly increases conversions.
Eskimoz App
A proprietary platform to manage your remarketing campaigns and maximise your performance.
Performance
Analyses your marketing data to identify audiences with the highest conversion potential.
Omnichannel
Measures the contribution of each channel to optimise your overall remarketing strategy.
Unify
Analyses the synergy between your acquisition and remarketing campaigns to maximise your ROI.
Brand Protector
Optimises your brand investments based on competitive pressure to reduce your PPC budgets.
Our remarketing methodology
A structured approach to maximise conversion
AI-powered remarketing
An AI-first approach designed to analyse behaviour, refine audiences and optimise performance.
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An infrastructure of 40+ AI agents that analyse user behaviour and identify the highest-performing segments. The agents enable you to prioritise audiences and optimise campaigns based on their business impact.
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AI analyses your data to refine segmentation and identify retargeting opportunities. It enables messages to be tailored to user profiles and behaviour.
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Our AI-powered content factory enables us to test and optimise different advertising formats (display, video, social) to identify the most effective ones. This approach improves engagement and conversion rates.
Our remarketing expertise to drive your growth
Remarketing Strategy
PPCDefine a strategy tailored to your users’ journeys and behaviours.
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We analyse your audiences and objectives to build an effective remarketing strategy. The result: a clear roadmap to maximise your conversions and ROI.
Audience segmentation
DATAIdentify and target your audiences based on their level of engagement and maturity.
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We structure your segments to tailor your campaigns to each user profile. The result: more precise targeting and more effective campaigns.
Display & social remarketing
PPCRun your campaigns on the highest-performing platforms
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We utilise Google, Meta and other platforms to maximise your visibility. The result: optimal reach and improved performance.
Message personalisation
PPCTailor your content to maximise its relevance and impact.
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We design messages tailored to user behaviour. The result: increased engagement and higher conversion rates.
Dynamic remarketing
PPCOffer personalised content based on user interactions
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We set up dynamic campaigns to display products or services that have been viewed. The result: a personalised experience and an optimised conversion rate.
Tracking & data
DATACollect and analyse your data to manage your campaigns.
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We set up tracking tools to monitor user behaviour and measure performance. The result: a data-driven strategy and informed decisions.
Campaign optimisation
PPCImprove your performance through a continuous test-and-learn approach.
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We analyse the results and continuously optimise your campaigns. The result: a gradual improvement in your ROI.
Attribution & measurement
DATAUnderstand the real impact of remarketing on your overall strategy.
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We analyse the contribution of your remarketing campaigns to your customer journey. The result: better allocation of your budgets and optimised overall performance.
Performance-focused paid media and data experts
Our teams combine expertise in paid media, data and AI to build effective remarketing strategies. A dedicated Business Partner works with you to ensure clear, results-driven management.
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Audrey Pons
Head of Paid Social
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Guillaume Houdouin
AI Product Builder
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Chiara Del Vanga
Team Leader PPC
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Nathan Bani
Paid Media Consultant
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Mathieu Arlant
PPC Expert
Our Client Success Stories
“Excellent support and agency! Close, hands-on follow-up, real professionalism, expertise, and commitment on the topics.”
Esther Beaumont
Digital & E-commerce Director at Sandro
+ 150 %
Year-on-year organic traffic growth
+ 149 %
Increase in organic impressions
Explore, understand and anticipate remarketing evolutions
Become essential
Frequently asked questions about remarketing
What is remarketing and how does it work?
Remarketing involves targeting users who have already interacted with your website or content. Using tools such as cookies or pixels, it is possible to track these visitors and show them tailored adverts. This approach helps to re-engage qualified audiences and increase the chances of conversion.
Why is remarketing effective?
Remarketing is effective because it targets users who are already interested in your offering. By presenting them with personalised messages, you increase the likelihood of conversion. This strategy helps you optimise your marketing spend and maximise the value of your existing traffic.
Which channels should you use for remarketing?
Remarketing can be activated on several platforms such as Google Ads, Facebook, Instagram or LinkedIn. The choice of channels depends on your audience and your objectives. A multi-channel strategy helps maximise the visibility and effectiveness of campaigns.
What budget should you allocate for a remarketing strategy?
The budget depends on the size of your audience and your objectives. Remarketing generally delivers a better ROI than traditional acquisition campaigns, as it targets users who are already engaged.
How do you measure the performance of remarketing?
Performance is measured using metrics such as conversion rate, cost per acquisition and ROI. The aim is to understand the impact of remarketing within your overall strategy and to continuously optimise campaigns.