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Harness Your Full Potential on Amazon Ads
Launch your Amazon Ads to multiply your sales and turnover. Enjoy an international audience and increase your visibility through Amazon SEO and product recommendations.
An E-Commerce Staple
Just like Google Ads, Amazon Ads is Amazon’s advertising service, also known as Amazon Marketing Services. This platform offers vendors several advertising schemes and experiences, such as lives or ad technology. It allows them to get in touch with potential customers and generate more sales easily.
Since Amazon is an international platform, you can implement worldwide campaigns to reach new audiences and increase sales with little effort.
« As an e-commerce leader, Amazon is a prime option for online businesses wishing to boost their sales internationally. »
Amazon Ads The Formats
Our Amazon Ads agency assists you with your campaigns from setup to launch and then helps you with their optimisation.
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Sponsored Products
Our Amazon Ads agency assists you with your campaigns from setup to launch and then helps you with their optimisation.
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Sponsored Brands
Your ads are shown on Amazon’s relevant result pages and help customers discover your brand and products. They’re also CPC ads, meaning they adapt to your budget.
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Sponsored Display
These ads are shown on Amazon, Twitch, and third-party applications and websites that partner with Amazon. This means you can reach relevant audiences throughout their customer journey.
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Video Ads
Thanks to Streaming TV ads, you can promote your brand and products to a unique audience by broadcasting your content on Freevee or Twitch. You can also promote your brand through live sports events on Prime Video.
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Amazon DSP
Purchase video and display ads through Amazon’s programmatic advertising solution or outside the platform. This will allow you to reach existing and new audiences alike.
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Store
Our Amazon Ads agency is there to assist you with your Amazon store optimisation. We’ll tell your story and showcase your products, offering an immersive, multipage purchase experience.
Our Method
Eskimoz is there to assist you with launching and optimising your campaigns. Our Amazon Ads agency has developed a compelling method and used it successfully for numerous merchants.
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Step 1
Context Audit
Our Amazon Ads agency audits your context by identifying the products from your catalogue that perform the best on Amazon and those that do best on Google Ads. From that, we create campaigns that convert.
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Step 2
Trend Analysis
Your dedicated expert at our Amazon Ads agency determines your top search terms and top products to create effective Sponsored Products or Sponsored Brands campaigns. Our goal is to optimise your costs to maximise your ROAS.
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Step 3
Iteration
Throughout the broadcast of your Amazon Ads campaign, we optimise your adverts, your visuals, and your settings (target, budget) while adjusting your bids and excluding terms and products that prove to be flops.
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Step 4
Growth
Our Amazon Ads agency gives you the possibility to launch international campaigns. We offer personalised recommendations to help you diversify your sales channels (new markets, new ad formats, etc.).
Amazon Sponsored Ads Certification
Eskimoz holds an Amazon Advertising Sponsored Ads Accreditation. Our experts at your side enjoy a privileged relationship with the teams at Amazon and have an in-depth understanding of the various ad formats Amazon uses.
An International Agency
Eskimoz consists of 200 consultants based across five countries: the UK, France, Italy, Spain, and Germany. Our team speaks 12 languages and masters the specificities of each market to facilitate your international development. They can optimise your Amazon Ads strategy to match search criteria in the targeted countries.
Our
Expertise
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Programmatic Advertising
Find out moreWith our partners, we can leverage the latest in programmatic targeting and creative.
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Amazon
Find out moreWe can harness the full potential of the Amazon Marketplace for your ecommerce business.
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Our Commitment
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Expertise
Since 2010, we have worked with over 2000 clients across 90 countries.
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Passion
We are a team of passionate, industry-focused individuals who are committed to your success.
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Performance
We’re committed to implementing a data-driven strategy, making a real impact on your bottom line by providing avenues for growth.
Any questions?
Amazon Ads is the advertising department operated by the e-commerce website Amazon. It is to Amazon what Google Ads is to Google. For brands, Amazon is one of the first points of contact with their customers. When looking for a product, many people go on Amazon knowing they’ll find what they want.
Amazon Ads offers several advertising solutions and technologies to help advertisers and merchants develop their visibility, e-reputation and, most of all, their sales! The ads are displayed on Amazon’s search result pages. They also appear on your competitors’ product pages and on websites and applications that partner with Amazon.
If you’re launching adverts on Amazon Ads, your goal could be to reach a specific audience or to develop your visibility to generate sales. Before you can get started, you need an Amazon Advertising account. Then, you’ll need to define your main objective, allowing you to select the most appropriate ad formats. You should also set the maximum amount you’re willing to pay for your bids and target your keywords. In other words, you’ll be selecting the products you wish to target or exclude. Then, you can focus on visuals and titles for your ads, which should be as comprehensive as possible.
