Amazon Ads Agency

Maximise Your Sales on the Amazon Marketplace

4,8 / 5

Our Amazon Ads experts manage your Amazon Ads strategy to increase the visibility of your products and accelerate the growth of your sales.

They trust us

Make Amazon a Growth Channel

Our Amazon Ads agency combines data, PPC expertise and marketplace know-how to multiply your revenue. 

The Standard Approach

Generic management with no understanding of business objectives
The same strategy applied to every brand
Campaign management limited to clicks and impressions
Little to no optimisation of product listings and ads
No overarching view of acquisition

The Eskimoz Approach

Dedicated Amazon Ads expert for your marketplace strategy
Advertising strategy built around your market and your products
Campaign management driven by ROI and sales performance
Continuous optimisation of ads and keywords
Integration of Amazon Ads, SEO and Google Ads

Advertising is Redefining Marketplaces

Visibility on a marketplace is no longer determined by product listings alone. Amazon Ads campaigns now influence how products are discovered and ranked. A well-structured Ads strategy can amplify visibility, accelerate conversions and strengthen your brand’s presence in its market. 

Eskimoz App

A proprietary platform to manage your campaigns, analyse your data and activate the right levers at the right time. 

Omnichannel

Analyses the overall performance of your marketing channels and identifies which ones genuinely drive value and conversions.

Shoppiz

Optimises product feeds and improves how your catalogue is distributed across Google Shopping and e-commerce campaigns.

Brand Protector

Protects your brand keywords and optimises bids to reduce unnecessary ad spend.

SEO / PPC Synergy

Combines SEO and Google Ads data to grow your acquisition across all search channels.

Our Amazon Ads Methodology

  • Catalogue Audit

    We analyse your product catalogue, marketplace performance and Google Ads data to identify the highest-potential products.

  • Search Analysis

    We identify the most commonly used search queries and most in-demand products to build effective Sponsored Products and Sponsored Brands campaigns.

  • Campaign Launch

    We structure your Amazon Ads campaigns through product segmentation, keyword targeting, bid configuration and budget setting.

  • Continuous Optimisation

    We analyse advertising performance, adjust bids, optimise visuals and exclude non-performing terms to improve your profitability.

  • Growth Acceleration

    We activate new advertising formats and support your expansion into new markets to sustainably grow your sales.

AI for Paid Advertising

An AI-first Amazon Ads methodology to accelerate marketplace analysis and sharpen advertising decision-making. 

  • The Search Agent brings together AI agents dedicated to marketplace analysis and product listing optimisation. 

    They analyse search results and generate content optimised for product ranking. 

    This allows you to adjust Sponsored Products campaigns and bids based on observed performance. 

  • The Content Factory uses AI to rapidly produce product visuals, creative variants and content for marketplace listings. 

    This lets you quickly generate assets suited to ad formats and product pages. 

    This accelerated output allows you to optimise campaign performance. 

  • Generative Engine Advertising prepares paid strategies for the evolution of search. 

    Generative engines are progressively transforming how products and brands are discovered. 

    Campaigns are structured to anticipate these new advertising environments and sustain advertiser visibility over time. 

Our Amazon Ads Expertise

Amazon Sponsored Ads, Sponsored Products, Sponsored Brands, Amazon DSP, Store, video and data… We activate every advertising lever to improve the visibility of your products. 

Amazon Sponsored Ads

PAID

Structure your advertising campaigns to improve product visibility and drive stronger commercial performance.

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We structure your Amazon Sponsored Ads campaigns around the search terms your customers are actually using. Analysis of search terms, cost per click and conversion rate guides ad group segmentation. Bids are adjusted based on keyword performance and product profitability. This precise management improves your visibility in Amazon's results and maximises your return on ad spend.

Product Listings

PAID

Optimise your product listings to improve your marketplace ranking and conversion rate.

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Campaign performance depends heavily on the quality of your product listings. We optimise the elements used by the ranking algorithm: keyword-rich titles, structured bullet points, visuals, A+ content and backend keywords. Analysis of customer search queries, click-through rate and conversion rate guides our optimisations. Well-structured product listings strengthen the effectiveness of your advertising campaigns.

Sponsored Products

PAID

Activate Sponsored Products to capture purchase intent in marketplace search results.

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Sponsored Products allow you to promote your products directly within Amazon search results pages. These cost-per-click ads help you identify high-purchase-intent keywords and structure your campaigns by product theme. This multiplies your visibility while you only pay when a user clicks on your ad.

Sponsored Brands

PAID

Position your brand at the top of results with targeted Sponsored Brands campaigns.

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Sponsored Brands campaigns allow you to display your logo, brand message and multiple products in search results, capturing queries related to your product category. Optimising visuals, keywords and your landing page increases brand awareness and drives qualified traffic to your catalogue.

Amazon Store

PAID

Build an Amazon Store to showcase your catalogue and enhance the shopping experience.

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An Amazon Store lets you build a dedicated brand space on the marketplace. We structure your catalogue architecture, product pages and visual content to streamline navigation. This hub strengthens your brand's credibility and improves the effectiveness of your Sponsored Brands and Sponsored Display campaigns.

Amazon DSP

PAID

Reach qualified audiences through programmatic campaigns powered by Amazon's data.

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Amazon DSP lets you serve ads to targeted audiences using purchase and browsing data. Campaigns can be activated on Amazon and across partner sites. We structure audience segments, retargeting scenarios and display formats to improve your conversion rate and generate new sales.

Video Advertising

PAID

Use video advertising to capture user attention and strengthen the impact of your campaigns.

Read more

Video formats allow you to quickly showcase product benefits and build brand recall. These ads appear directly in marketplace results or on display placements. We create content suited to marketplace usage: concise messaging, product demonstration and strong visuals. Analysis of view rates, clicks and conversions then allows us to optimise delivery.

Reporting

PAID

Analyse your advertising performance to manage campaigns around meaningful business metrics.

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We continuously analyse Amazon Ads campaign performance across cost per click, conversion rate, attributed sales and ROAS. This data allows us to adjust bids, keywords and budgets. Reports highlight the most profitable products and optimisation opportunities to sustainably improve advertising performance.

Dedicated Amazon Ads Experts

Each project team is carefully selected based on client challenges. It is composed of technical experts who master their craft and understand the specifics of every industry.

  • Nathan Bani

    Paid Media Consultant

  • Audrey Pons

    Head of Paid Social

  • Agostino Maresca

    Managing Director

  • Guillaume Houdouin

    AI Product Builder

  • Johnny Craston

    Chief of Staff

  • Julie Droin

    Head of Product – Group

  • Mathieu Arlant

    PPC Expert

  • Mathilde Herbreteau

    Sales Ops Director

  • Maxence Marius

    Managing Director

  • Valentin Paoli

    Head of Sales

What Our Clients Say

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“Excellent support and agency! Close, hands-on follow-up, real professionalism, expertise, and commitment on the topics.”

Esther Beaumont

Digital & E-commerce Director at Sandro

Sandro

+ 60 %

Increase in SQLs

Matterport

+ 149 %

Increase in organic impressions

Beqom 

Explore Digital Commerce Trends

Resources

Ebook

Expert content to inform the strategies of tomorrow.

Resources

Blog

News Expertises

Discover our latest articles.

Blog

Boost your visibility with Amazon Ads

Amazon Ads Agency: Got Questions?

What is an Amazon Ads Agency? 

An Amazon Ads agency specialises in using Amazon’s advertising platform. It is the equivalent of Google Ads for the Google search engine. When searching for a product, a large number of users head straight to Amazon to find what they need. 

Ads are served on Amazon’s search results pages, as well as on competitor product pages and across Amazon’s partner sites and apps. As an Amazon Ads agency, Deeploy by Eskimoz helps you maximise the performance of your Amazon Ads campaigns. 

Why Work With an Amazon Ads Agency? 

If you are running ads on Amazon Ads, your objective is likely to reach a specific audience, grow your visibility or generate sales. Before you begin, you will need an Amazon Advertising account. From there, you will need to define your primary objective in order to select the most appropriate ad formats. You will also need to set your bid amounts and choose your keywords, deciding which products you want to target or exclude. Finally, you will need to focus on your ad creatives and titles, ensuring they are as complete and compelling as possible. 

Which is the Best Amazon Ads Agency? 

There are several Amazon Ads agencies operating in the French market. One worth noting is Deeploy, an agency founded by two former Amazon employees. Our Amazon Ads agency is certified by Amazon’s advertising platform and brings together true experts in the field. 

How Long Does It Take to Launch Amazon Ads Campaigns? 

Amazon Ads campaigns can be launched quickly once the strategy is in place. The preparation phase typically involves analysing the product catalogue, conducting keyword research and structuring the campaigns. In most cases, the first campaigns can go live within a matter of days. An optimisation phase then follows to analyse performance, adjust bids and progressively improve campaign profitability. 

Which Amazon Ads Formats Should You Use? 

The platform offers several complementary formats: Sponsored Products, Sponsored Brands, video advertising and Amazon DSP. Each format serves a specific objective: driving direct sales, building brand awareness or reaching new audiences. An effective strategy combines multiple formats to support the buyer at every stage of the purchasing journey. 

How Do You Improve the Profitability of Amazon Ads Campaigns? 

Profitability depends on several factors, including the quality of your product listings, keyword selection, bid management and data analysis. Continuous optimisation helps identify the most profitable search queries and exclude non-performing terms. Regular campaign adjustments progressively improve ROAS and sales volume. 

How Much Does an Amazon Ads Agency Cost? 

The cost generally depends on your advertising budget, the number of products to promote and the complexity of your catalogue. Agencies typically charge a fixed management fee or a percentage of the Ads budget. The goal is always to optimise campaigns to generate more sales while keeping advertising costs under control. 

Amazon Ads vs Google Ads: What’s the Difference? 

Amazon Ads targets users who are already in a buying mindset on the marketplace. Google Ads captures searches earlier in the purchasing journey. The two channels are complementary: Google drives qualified traffic, while Amazon Ads converts purchase intent into sales more directly.