Retail Ready Amazon Ads
The right Amazon Ads have the power to multiply your sales and turnover, increasingly your visibility in a highly competitive market. Tap into international audiences and boost brand recognition through Amazon SEO and product recommendations with our dedicated expertise.
Driving Your eCommerce Strategy
Just like Google Ads, Amazon Ads in Amazon’s dedicated advertising service, also known as Amazon Marketing Services. Offering multiple advertising formats, the service allows you to reach potential customers, stand out in the listings, and generate more sales.
With Amazon representing one of the leading international ecommerce platforms, effective advertising lets you implement worldwide campaigns, reaching new audiences with ease.
« Amazon is a key platform for businesses who want to grow their sales internationally. »
Amazon Ads The Formats
We’ll assist you from campaign setup to launch, and with ongoing optimisation.
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Sponsored Products
These pay-per-click ads appear in Amazon results pages and can be set up in just a few minutes with automatic targeting.
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Sponsored Brands
These are PPC ads too, shown on Amazon’s relevant result pages and help customers discover both your brand and products.
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Sponsored Display
These ads are shown on Amazon, Twitch, and third-party applications and websites that partner with Amazon. This means you can reach relevant audiences throughout their customer journey.
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Video Ads
Thanks to Streaming TV ads, you can promote your brand and products to a unique audience by broadcasting your content on Freevee or Twitch. You can also promote your brand through live sports events on Prime Video.
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Amazon DSP
Purchase video and display ads through Amazon’s programmatic advertising solution or outside the platform. This will allow you to reach existing and new audiences alike outside Amazon only placements.
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Store
We’re here to assist you with your Amazon store optimisation. We’ll tell your story and showcase your products, offering an immersive, multipage purchase experience.
The Eskimoz Method
We’re here to assist you with launching and optimising your campaigns. We have developed a thorough and successful method proven with many sellers.
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Step 1
Inventory Audit
We’ll audit your inventory by identifying the products from your catalogue that perform the best on both Amazon and Google Ads. From here, we’ll create campaigns that convert.
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Step 2
Trend Analysis
We’ll assign you a dedicated Amazon Ads expert who will determine your top search terms and products, creating effective Sponsored Products and Sponsored Brands campaigns – optimising your ROAS.
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Step 3
Iteration
Once your Amazon Ads campaigns are live, we’ll handle ongoing optimisations. We’ll tweak adverts, visuals and settings, adjusting your bids and excluding terms and products that underperform.
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Step 4
Growth
As an international agency, we’ll provide tailored recommendations to help you implement international Amazon Ads campaigns, allowing you to diversify your sales channels into new markets and ad formats.
An Accredited Agency
We have an Amazon Advertising Sponsored Ads Accreditation, so you can enjoy the peace of mind that comes with working with an accredited agency. Our experts have access to the teams at Amazon, ensuring an in-depth understanding of the various ad formats Amazon uses.
An International Agency
Eskimoz consists of 200 consultants based across five countries: the UK, France, Italy, Spain, and Germany. Our team speaks 12 languages and masters the specificities of each market to facilitate your international development. They can optimise your Amazon Ads strategy to match search criteria in the targeted countries.
Our
Expertise
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Programmatic Advertising
Find out moreWith our partners, we can leverage the latest in programmatic targeting and creative.
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Amazon
Find out moreWe can harness the full potential of the Amazon Marketplace for your ecommerce business.
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Our Commitment
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Expertise
Since 2010, we have worked with over 2000 clients across 90 countries.
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Passion
We are a team of passionate, industry-focused individuals who are committed to your success.
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Performance
We’re committed to implementing a data-driven strategy, making a real impact on your bottom line by providing avenues for growth.
Any questions?
Amazon Ads is the advertising department operated by the e-commerce website Amazon. It is to Amazon what Google Ads is to Google. For brands, Amazon is one of the first points of contact with their customers. When looking for a product, many people go on Amazon knowing they’ll find what they want.
Amazon Ads offers several advertising solutions and technologies to help advertisers and merchants develop their visibility, e-reputation and, most of all, their sales! The ads are displayed on Amazon’s search result pages. They also appear on your competitors’ product pages and on websites and applications that partner with Amazon.
If you’re launching adverts on Amazon Ads, your goal could be to reach a specific audience or to develop your visibility to generate sales. Before you can get started, you need an Amazon Advertising account. Then, you’ll need to define your main objective, allowing you to select the most appropriate ad formats. You should also set the maximum amount you’re willing to pay for your bids and target your keywords. In other words, you’ll be selecting the products you wish to target or exclude. Then, you can focus on visuals and titles for your ads, which should be as comprehensive as possible.
