The International PPC Agency Maximising ROI & Revenue

We provide bespoke international ppc agency services to help you expand your reach and generate more sales. Are you ready to create an international PPC campaign that delivers real results? We’re the top team for the job.

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Search Engine Advertising

Our International PPC Agency Services

International PPC campaigns are far from straightforward, even if you have a great brand presence. While the basic premise of pay-click advertising is the same across all nations, consumer preferences vary. As such, you must tailor your landing pages, ad copy & design for each target nation. A skilled marketing agency like us can optimise your PPC strategy to align with the cultural nuances of each target nation. Connect with our team and let us know your unique needs. We’re here to fuel your success through our personalised approach to international PPC.

« International PPC is about more than being PPC experts, you need a good understanding of each market’s nuances »
Johnny Craston – PPC Director

Google Partner Premier

Our Google Partner Premier certification recognises our PPC expertise, granting us benefits such as early access and preview testing of new platform functionalities. So you’re not only getting international experts, but true PPC experts too.

Agence SEA partenaires

Channels we manage internationally

  • Paid Search

  • Paid Social

  • Programmatic

PPC Management Services

Customised Support

Selecting us as your PPC agency means you can rely on optimal campaign management services, thanks to our client-approved 5-step method.

  • STEP 1


    We evaluate your existing PPC campaigns, understanding your unique objectives, target markets, challenges and overall strategy.

  • STEP 2


    With your goals in mind, we conduct a thorough analysis of campaigns, competitor dynamics and your industry at large, informing our robust strategy planning that details target audiences, channels and ad formats.

  • STEP 3

    Campaign Creation

    Our PPC experts put our plan into action, meticulously structuring accounts, curating campaigns, selecting keywords and creating compelling ads that will engage your target audiences.

  • STEP 4


    We conduct rigorous testing on diverse campaigns using various ads and creatives to determine the most effective ones, iterating and refining them to ensure maximum ROI.

  • STEP 5


    We don’t just stop with achieving rapid, effective results. We ensure you are kept up-to-date on performance with comprehensive reports and customised dashboards, and continue to offer further recommendations on your campaigns.

Case Studies

What Our International PPC Clients Have to Say

Case Study Sweet Inn

Our international travel sector client, Sweet Inn, offers the amenities and accommodations of a 5-star hotel across Europe. They enlisted us to help them achieve their objectives through a PPC campaign that would reduce booking rates through third-party online travel agents.

Our improved Google ads and Facebook remarketing strategy encouraged more direct bookings, with Sweet Inn achieving a 105% increase in Google Ads ROI.


Benefits of An International PPC Agency

Our PPC agency has international, on-the-ground teams in five countries:

  1. The United Kingdom
  2. France
  3. Spain
  4. Germany
  5. Italy

Our paid search pros speak a dozen languages, making us the ideal partner to drive international strategies. We deliver personalised PPC services via our team of over 200 passionate experts. Whatever challenges you’re facing, we’ve got an expert to assist.

At Eskimoz, we deliver valuable insights into global market trends, consumer behaviours, and search patterns. Our robust database provides a deep understanding of international markets across the European Union. We also provide analytics tools designed to support data-driven decision-making.

By leveraging these insights, we tailor your PPC campaigns to better meet your target audiences’ needs and preferences. The goal is to speak to each segment’s pain points and position your brand as the solution to the hurdles they’re facing.

Managing PPC campaigns across different time zones can be challenging. Our firm has the skill and know-how needed to optimise bid strategies and align them with the peak online hours in each target market. Our market-specific approach allows you to enter new territories with confidence.

We efficiently schedule ads to ensure maximum visibility when your audience exhibits the most activity online, improving click-through rates and overall campaign performance. We’ll bid more aggressively during optimal times and scale back during off-peak hours to minimise waste. In doing so, we make every advertising dollar count.

The General Data Protection Regulation (GDPR) has added new layers of complexity to the pay-per-click advertising landscape. While the GDPR has been in force for several years, many brands are still learning how to navigate its restrictions while maintaining advertising efficacy.

We understand the implications of the GDPR and can carefully support your compliance posture through transparent advertising strategies. We’re extremely careful when handling consumer data and will make every effort to protect your business from civil liability.

Our international PPC management firm will optimise your advertising spending across multiple markets and channels, ensuring efficient use of your budget based on performance data and market potential.

We use sophisticated techniques to allocate resources more effectively, prioritising high-performing markets while adjusting strategies in lower-performing areas.

Our dynamic approach to budget allocation helps achieve a better return on investment (ROI) and improved user engagement. We meet your audience on channels where they’re most active to achieve a higher conversion rate and greater sales volume.

SEO and PPC The Synergies Internationally

SEO and PPC are two crucial components to any effective international marketing strategy. At Eskimoz, our extensive experience in both and our passionate SEO and PPC specialists allows us to optimise these two marketing channels to maximise your digital acquisition.

Our two teams work hand-in-hand to optimise both SEO and PPC, improving your campaigns with our ROI-driven approach

All of our specialists use SEO/PPC performance analysis tools to avoid campaign cannibalisation, steering your budget towards the most profitable activities to achieve both short- and long-term results.

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The Performance-Driven Agency

Effective international paid search engine optimisation demands a practical, meticulous approach and a comprehensive tailored strategy. We enhance your paid search optimisation with:

  • Campaign architecture
  • ROI optimisation
  • Quality Score
  • CPC control

Our latest posts

Published on 14 May 2024

SEO Optimization: How to Rank Your Website in Search Engines?

To make a website visible in search engines, SEO optimization is essential. Discover the key levers to activate.

Published on 24 April 2024

AIO: How Artificial Intelligence Helps Optimise SEO Strategies

Artificial Intelligence Optimization (AIO) is a new branch of SEO that leverages the benefits of AI. Discover how SEO is evolving.

Published on 12 April 2024

Google Algorithm Updates in 2024: What Are the Latest Updates

Discover the latest Google updates in 2024: Page Experience, Product Review, Core Update, Helpful Content, and much more.


Our Commitment

  • Expertise

    Since 2010, we have worked with over 2000 clients across 90 countries.

  • Passion

    We are a team of passionate, industry-focused individuals who are committed to your success.

  • Performance

    We’re committed to implementing a data-driven strategy, making a real impact on your bottom line by providing avenues for growth.


Any Questions?

International PPC is a type of digital marketing strategy that targets users in multiple countries or regions outside the advertiser’s home country. This approach allows your business to reach a global audience through paid media campaigns, Google Ads, and social media marketing ads.

Optimising your targeting strategy is key to employing successful PPC campaigns at an international level. Working with a digital marketing agency like us makes it easy to understand and adapt to the diverse landscapes in global markets.

As a full-service team, we handle everything from conducting research to creating new content for display ads.

A PPC marketing agency offers personalised services to support Google marketing, social media advertising, and other pay-per-click management solutions.

Providers like us offer international PPC management, meaning we create, oversee, and optimise multinational campaigns so you can connect with audiences in several countries.

That said, we aren’t only a pay-click firm. We’re also a paid social management team, search engine optimization (SEO) digital marketing provider, and all-in-one advertising partner.

Let’s talk
about your project