Multilingual PPC Agency

Maximise ROI and revenue across multiple languages

4,8 / 5

We help brands grow across language barriers through data-led PPC campaigns built by native-language specialists — combining genuine local expertise with a unified global performance strategy. 

They trust us

Multilingual PPC, done differently

Eskimoz combines native-language specialists, centralised data and a unified performance framework to deliver results that direct translation approaches can’t match. 

Competitors

Non-native teams relying on direct translation
Reporting limited to clicks and impressions
Generic campaigns applied across all languages
Weak adaptation to evolving search formats
Difficulty proving real revenue impact per language

Eskimoz Method

Native speakers across 12 languages in-house
Revenue-driven KPIs aligned to each language and market
Culturally adapted creative and keyword strategy
Built for AI search and new multilingual buying behaviours
Full transparency on actions and commercial impact

Why multilingual PPC requires more than translation

Search intent, keyword phrasing and buying behaviour differ significantly across languages — even when targeting similar audiences. A campaign that performs in English will not deliver the same results in French, German or Spanish without genuine localisation of keyword research, ad copy, landing pages and bidding strategy. 

Eskimoz builds multilingual PPC strategies from the ground up in each language, managed by native speakers who understand how local audiences search, evaluate and convert. 

Eskimoz App

A proprietary platform to track performance across all your languages and markets, centralise campaign data and activate the right levers at the right time. 

Scribe

Produces and optimises ad copy natively for each target language and market.

LLM Ranking

Measures your brand's real visibility inside AI answers across your multilingual markets.

Crawlr

Continuously audits your landing pages and technical signals to maintain Quality Scores across languages.

Notorious

Builds off-site authority to support paid and organic performance in each target language and market.

Our multilingual PPC methodology

A rigorous, locally-adapted approach fully aligned with your commercial goals. 

  • Market & Language Analysis

    We analyse each target language and territory to identify the highest-value paid search opportunities for your brand.

  • Multilingual Audit

    Evaluation of your existing campaigns across all languages. We identify performance gaps and map opportunities against local competitors.

  • Strategy Build

    A language-by-language campaign roadmap structured around your budget, channels and revenue targets.

  • Build & Launch

    Localised campaign architecture, native ad copy and conversion tracking configured and launched with rigorous quality assurance.

  • Optimisation & Reporting

    Cross-language bid management, creative testing and budget reallocation based on real-time performance data from each language and market.

AI-augmented multilingual PPC

An AI-first methodology built to maximise paid search performance, precision and scalability across all your target languages and markets. 

  • A proprietary infrastructure of 40+ AI agents dedicated to search performance. From multilingual keyword mapping to cross-market competitive analysis, agents automate the heavy lifting so your team can focus on strategy. 

  • Industrialised multilingual ad copy production combining AI generation, native-language expertise and expert validation — deployed at scale to improve Quality Scores and conversion rates across all your target languages. 

  • Aligns your multilingual paid strategy with the logic of generative search engines, ensuring your brand captures demand across both traditional and AI-driven search results in every language you target. 

Our multilingual PPC expertise

Multilingual PPC Audit

Identify what is working, what isn't, and where your multilingual budget can deliver stronger returns.

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We evaluate your existing multilingual campaigns — structure, keyword strategy, ad copy, bidding and conversion tracking — and deliver a prioritised action plan to improve performance immediately across all languages.

Strategy & Channel Planning

Define the right channel mix across paid search, paid social and programmatic for each language and market.

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We analyse search demand, competitive landscape and audience behaviour for each language to build a strategy focused on quality traffic. Cross-language budget allocation is managed to maximise blended ROAS.

Multilingual Paid Search

Capture high-intent demand across languages with natively built, locally optimised search campaigns.

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Our native-language specialists build and manage campaigns with language-specific keyword research, locally written ad copy and bidding strategies calibrated to each market's competitive dynamics.

Multilingual Paid Social

Reach and engage target audiences across languages on the platforms they use most.

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We create and manage localised paid social campaigns across Meta, LinkedIn, TikTok and other relevant platforms — with targeting, creative and messaging adapted for each language audience.

Multilingual Creative & Ad Copy

Write compelling, locally resonant ads that drive click-through rates and convert high-intent users across languages.

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Every ad is written natively by language specialists, tested systematically and refined based on real performance data. We support all major Western European languages as well as Japanese and Korean.

Localised Landing Pages

Ensure language consistency across the full user journey to improve Quality Scores and conversion rates.

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We support multilingual landing page creation and optimisation — ensuring that the language, tone and messaging of your landing pages align with your ads and resonate with audiences in each market.

Cross-Language Reporting

Track the commercial impact of your campaigns in real time with unified dashboards across all languages.

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Our reporting centralises data from all languages and channels, connecting campaign metrics to business outcomes — cost per acquisition, ROAS and revenue — so you can identify which languages are delivering the strongest return.

Multilingual experts, business-focused

Every multilingual PPC project team is selected based on your target languages, industry and commercial objectives. A dedicated Business Partner coordinates activity across all languages and ensures clear, results-oriented communication throughout the engagement. 

  • Mathieu Arlant

    PPC Expert

  • Nathan Bani

    Paid Media Consultant

  • Candela Sánchez

    Performance Consultant

  • Chiara Del Vanga

    Team Leader PPC

  • Rémi Kerhoas

    Performance Director

Results that speak for themselves

“Eskimoz enabled us to develop an effective SEO strategy despite limited resources. The results were quick to materialise and had a direct impact on our growth.”

Pierre Monnier

Founder

Hindbag

+ 60 %

Increase in SQLs

Matterport

+ 37 %

Increase in organic traffic

INTURN

Explore, understand and anticipate search evolution

Resources

Ebook

Expert content to inform the strategies of tomorrow.

Resources

Blog

News Expertises

Discover our latest articles.

Blog

Become essential

Frequently asked questions

What is a multilingual PPC agency and how is it different from a regular PPC agency? 

A multilingual PPC agency specialises in managing pay-per-click advertising across multiple languages and international markets. Unlike standard PPC agencies that focus on a single language, multilingual agencies have native-speaking specialists who understand the nuances of local search behaviour, cultural context and linguistic subtleties. This ensures ad copy resonates with target audiences globally, improving click-through and conversion rates. 

Why is native-level language expertise important for multilingual PPC? 

Native-level language skills go beyond literal translation — they enable the creation of compelling, culturally relevant ad content. Search intent, idiomatic expressions and user expectations vary greatly across languages. A native PPC specialist ensures your ads feel local, authentic and persuasive in each market, which directly impacts ROI and engagement. 

Which platforms do you manage multilingual PPC campaigns on? 

We manage campaigns across all major advertising platforms including Google Ads, Microsoft Advertising, Meta Ads (Facebook and Instagram), LinkedIn, TikTok and YouTube. Strategies are adapted based on regional platform preferences to ensure optimal reach and performance in each target language and market. 

Can I run multilingual PPC campaigns without translated landing pages? 

While possible, it is not recommended. Consistency between ad language and landing page is essential for user experience and Quality Score. Eskimoz either provides landing page translation services or collaborates closely with your teams to ensure language consistency and message alignment across the full user journey. 

How do you measure and optimise multilingual PPC performance? 

We use localised KPIs and analytics to measure success in each language and market. Our approach includes analysing performance per language and region, running A/B tests tailored to local audiences, using native-speaker insights to refine ad copy and targeting, and regularly adapting bids and budgets based on regional conversion performance. All decisions combine data-driven analysis with cultural intelligence.